Hot sauce is one of the few foods (or beverages, depending on your style) that can exude personality and attitude easily—and luckily, we have a lot to work with when it comes to Old Man McSweeney and his sauce. Since leasing a kitchen from his generous wife in Nahant, MA, Al’s been making his own brand of hot sauce for 15 or so years and it was time he made it official. The project features two potential branding avenues Al’s team could pursue. Order up!